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Custom Jackets

Custom JacketJackets can be the cream of the crop as either giveaway items, or employee gifts.  We always tell this story about how one of our local real estate firms ordered custom embroidered jackets from us as a holiday employee gift.  Not only were they a big hit when each jacket was presented at the holiday party, but the jackets were so well done that the agents were wearing them for work-related functions, and everything else.  They found that the additional recognition their group received by wearing those jackets actually helped them to win over additional business.  When their agent arrived at a meeting wearing their corporate-branded custom jacket, their group appeared far more organized, and therefore more trustworthy than the competition.  In an industry where trust is paramount, standardizing the look and branding of the folks out on the road proved to be a key.  Personally, now that the selection of jackets has diversified into the younger, more modern markets, even I find myself looking at the jackets we offer as comparable to what you could find at retail.  Ten years ago, all the custom jackets available on the wholesale market were very “grand-daddyish” and masculine, but now there are different looks, colors, fabrics and fits to suit any age bracket. 

Find Your Style

Custom JacketCustom embroidered jackets can be tailored to almost any crowd, and almost any corporate identity.  Some companies want to appear edgy and young, and there are a ton of new styles which take after the highly popular, expensive, boutique outdoor adventure brands.  But, there are also some very attractive preppy-styled custom jackets which are great for the mainstream corporate look.  Before you put a buy together, consider your purpose.  If you are just trying to come up with a nice giveaway item for potential and current clients, the jackets that fall into that category are very different than jackets you would give away as prizes at a golf event or sales conference.  Let us know what the custom embroidered jackets are for, and we can present you with some appropriate options in your price range.

Tons of Upside

Small businesses really benefit from giving away high perceived value items to their employees because it creates camaraderie, and goodwill.  When employees receive a custom jacket that is perceived to be expensive it makes them feel that their employer places a high value in their happiness, and cares enough to get them something nice.  The upside to giving away custom embroidered jackets is that you are also getting your brand out there, and receiving those additional marketing impressions every time they wear it.  Whether you give away basic windshirts and vests, or higher end three season jackets, people will appreciate a well-executed custom jacket.