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Corporate T Shirts

Corporate T shirts are the meat and potatoes of everyone’s casual wardrobe.  They round out the fancy with the fun. While I was flipping through my friend Steph’s wedding photos, I noticed a picture of her looking stunning in full wedding regalia standing next to a good friend with his suit unbuttoned and his favorite T shirt blazing out from his dress shirt.  In this case, his Mr.Bubble T shirt is meaningful to the bride and groom and their friends, but it’s also a perfect demonstration of how when corporate T shirts are well executed, they create a ton of marketing impressions for your brand.  Corporate T ShirtMessaging is easy on a T shirt; you pick a style and color that fits your brand, then just say exactly what you want people to know about your corporation.  Corporate T shirts are great because they don’t have to be subtle; they are often giveaways, so you can say whatever you want, and as long as the message is purveyed tastefully, people will wear it.  So, you spend four dollars per unit on a corporate T shirt giveaway, and not only are you spreading a ton of goodwill to all the happy recipients, but you are getting a ton of free advertising.  Everyone loves free T shirts.

Efficient Marketing

Surveys have shown that 91% of people have a favorite T shirt.  People between the ages of 18 and 30 generally have an average of ten T shirts.  Let’s run some projections.  I wear a T shirt every day, at least one.  If I wear a T shirt every day, and I have ten T shirts, my T shirts are getting worn 36 times per year.  Let’s say about half of my shirts are corporate T shirts- that means that on 180 days of a particular year I’m a walking billboard for some corporation.  If ten people on various other fitness equipment at the gym check out my T shirt, that makes 1800 marketing impressions per year with my corporate T shirt rotation.  That’s pretty good for a four to five dollar investment in a giveaway T shirt. 

Suitable Styles

Now, if you are starting to brainstorm the corporate T shirt that would best suit your message, start with the color of the shirt itself.  Some manufacturers like Gildan now have over 80 stock colors including brights, lights, and heathered styles.  Are you marketing to women?  Don’t even think about giving them a men’s tee.  There are so many fantastic ladies-cut T shirts on the market that you don’t need to settle for a unisex shirt anymore.  Pick a ladies shirt that isn’t too tight-fitting if you have a diverse group, but at least get them something that they won’t be swimming in.  Also, give yourself time to sort and distribute your shirts if you are planning a big event.  Many people request that we complete their order the day they need it, and it’s always prudent to request it a day or two early so you have time to check it in and sort it.  No matter what, Ampro is a fantastic resource for your next corporate T shirt program.  Our quality is second to none, and we are committed to delivering your order on time.  Give us a shot at your next order and you will not be disappointed.