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Corporate Uniforms
So, what is corporate casual? It truly depends. Do you have to wear a suit to work every day? Well, those companies will view corporate casual different from a company like Ampro who specializes in polos and T shirts. Since we are one of the largest T shirt printers in the country, and since we love T shirts, they are acceptable at my company. We prefer collared shirts and nice pants or jeans, but with the production-oriented nature of our company, and the “can do” attitude of everyone in our production and office staff, T shirts are okay. But, we are the exception. Most corporate uniforms are comprised of formal components. Then dress-down days are meant to be a slight reprieve where jeans or khakis are acceptable with a nice shirt. Corporate uniforms are meant to be a reflection of the company and industry you are in. If you walked into a meeting with your bankers, and they were all wearing T shirts and jeans, people would be shocked. Corporate uniforms need to reflect the tenor of the company and the norms of the industry as well.
Suitable Solutions
Corporate uniforms are always designed with the best intentions, but they are not always well executed. For example, as much as clients may love to walk into a restaurant where the servers wear white from head to toe, it is definitely not the most practical corporate uniform for people in the food service industry. So, let’s just say you choose to mandate black 100% cotton tops and bottoms for the staff. That is definitely moving in the right direction, but again, black 100% cotton anything will fade and wrinkle easily. There are a ton of considerations that need to be reviewed before implementing corporate uniforms in any industry, but food service is one of the trickiest. Before choosing a new corporate uniform, it’s critical to consider how they will look, how they will wear, how they will flatter all the different body types, and how they will perform. Do they need to be breathable? Do they need to be loose? Is comfort more important than appearance? How could your new corporate uniform be accessorized in a way that could make it inappropriate? These are all things to consider. I would argue that comfort should come before appearance because a happy staff will always leave a better impression than an attractive and miserable staff.
Importance of Buy-In
Ampro carries corporate uniforms for many industries. Polo shirts seem to be a classic component of many corporate uniforms, and with the variety of polos that we carry, finding the “perfect” polo is no challenge. If your company is more specialized than just a polo and pair of workpants, there are tons of custom aprons, button-downs, camp shirts, dress shirts and even T shirts that we can present for your next corporate uniform purchase. May I offer some advice for your next corporate uniform transition? Propose the new uniform to your superiors and supervisors, and then present it to the employees as a team. It’s impossible to satisfy everyone, so if the entire management team is on board with the new corporate uniforms, and the presentation is made to the employees as a team, there should be less grumbling. If the new corporate uniform is pitched to the employees in a positive way, your next corporate uniform change can be quite successful, and it can foster goodwill with your employees, and it will improve your brand in the eyes of your clients. Lean on any Ampro salesperson for advice on items that are easy to care for, will last for a long time, and fit into your budget and marketing ideas.